Minister of Communications Moshe Kahlon visited our office.

Last week, Moshe Kahlon, Israel’s Minister of Communications, and senior ministry officials visited our office in Tel Aviv.

When it comes to TV, the Israeli market is not very competitive: it is in fact a duopoly (or even a monopoly as the market share of the cable company is over 50%) with one cable company (HOT) and one satellite company (YES).  Consumers also have the option to buy a set-top-box that enables them to see the 6 local channels for free (IDAN+). Mr. Kahlon is looking to increase the competition by allowing Telco companies to broadcast content over the Internet and this is where we come in.

Shlomi Cohen, our CEO and Omer Luzzatti our CTO and co-founder, did a demo of our solution. They showed the minister and his staff how we stream both live TV and VOD to different devices (smartphones, tablets, PCs, set-top-boxes etc). Mr. Kahlon looked rather impressed!

During the meeting Omer and Shlomi also explained our business model:  RayV charges a set-up fee and a per-user, per-month fee (and the more users, the lower the per-user fee) which means that Telco companies don’t need to make significant investment to enter the market. This and the fact that a set-up last typically last 8 weeks means that using our solution would level the playing field.

At the end of the meeting, Omer and Shlomi took the minister and his staff to our monitoring station where one of our monitors showed them the back-end of our system and explained a little about his role.

You can see more pictures on our Facebook page.